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Rebecca Ferguson, Collabro and Blue confirmed for Pride in London

10 June 2015

Pride in London, the annual festival championing the lesbian, gay, bisexual, and transgender (LGBT+) community in London, has confirmed that singer & song-writer and MOBO-nominated artist Rebecca Ferguson will be performing on the main stage in Trafalgar Square during Pride Parade Day.

Also performing will be 2014 Britain’s Got Talent winners Collabro – who’s second album was released last week and is currently number two in the charts – and boy-band Blue. Together, they form part of an entertainment line-up of over 30 acts including, singers, dancers, speakers and special guests who will entertain the 10,000 strong audience in Trafalgar Square during the afternoon and early evening of Saturday 27th June 2015.

The announcement follows last year’s record-breaking Pride in London, which saw 2014 Eurovision winner Conchita Wurst perform to the crowds.

The theme of this year’s Pride Parade is ‘Pride Heroes’, celebrating individuals who have contributed to LGBT+ rights over the years.

Participants and members of London’s LGBT+ community, including its straight allies, are being asked to nominate their own Pride Heroes, from the famous to the unsung, and to share their suggestions via the hashtag #PrideHeroes.

Rebecca said: “I’m so excited to be performing on the main stage in Trafalgar Square for this year’s Pride in London festival. Pride is such an important part of the city’s annual event calendar – an opportunity for everyone to come together, regardless of gender or sexuality, and celebrate the freedoms we all enjoy and the equality that generations have campaigned for.

“My #PrideHeroes nomination goes to Elton John. Apart from being such a brilliant and inspiring musician, he’s often spoken about how music can be so powerful in bringing people together irrespective of their age, race, sexuality, or religion and he’s done so much to campaign for equality for the LGBT+ community worldwide, in the past, present and for generations to come – not to mention the amazing work done by the Elton John AIDS Foundation. He’s a true Pride Hero.”

#PrideHeroes follows the success of last year’s award winning #FreedomTo campaign which ran across social, digital, OOH and PR channels, driving record-breaking attendance to the event and helping to change attitudes towards LGBT+ people.

2014’s Britain’s Got Talent Winners Collabro, who this week saw their second album reach number two in the charts, commented: “We are really pleased to be performing at Pride this year to celebrate a year full of victories for the LGBT community. Everyone deserves the right to love who they want and we hope our music brings people together no matter their sexuality or what sex they identify with, or if they identify with one at all.

“Our #PrideHeroes nomination goes to Stephanie Hirst for the amazing courage it has taken her to be her true self despite having had to leave her job as a radio presenter because of prejudice. She has campaigned tirelessly this year for the right for people to be able to identify with whatever sex they choose – a true inspiration and someone vital to the LGBT community during times of rapid change”.

Speaking about their forthcoming performance at Pride in London, Blue commented: “We are thrilled and excited to be performing at Pride London in Trafalgar Square this year. We have been lucky enough to have performed at several Pride events in recent years across the UK and abroad but nothing will beat the feeling of being on stage at home in London. We are proud of the work Pride in London do bringing the whole community together regardless of age or gender. ”

Blue also announced their #PrideHeroes: “Our #PrideHeroes nomination goes to Elton John, a man who not only has played an integral part of our career with our greatest hit to date, “Sorry Seems To Be The Hardest Word” but whose charity work and commitment to LGBT causes is an inspiration to us as a band and to many people worldwide.”

Pride in London is a week-long festival, from 20th to 28th June, celebrating all aspects of the LGBT+ community. Last year more than 750,000 people came to Pride in London and 30,000 people joined the annual Parade, which is one of the city’s biggest one-day events, second only to the London Marathon, and one of the world’s biggest LGBT+ celebrations. This year’s Parade takes place on Saturday 27th June, alongside the festival in Trafalgar Square and activities in Soho.


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